TikTok Ads integration with server-side Events API
TikTok's delivery learns from the conversions it is told about. AffClix sends the conversions it tracks to the TikTok Events API from the server, with the TikTok click ID attached, and pulls your TikTok spend into the same reports as your affiliate revenue.
How the TikTok Ads integration works
- Capture the TikTok click IDAffClix stores the ttclid on the click when a visitor arrives from a TikTok ad.
- Add a TikTok Events destinationEnter your pixel and access token, and choose which AffClix events to send.
- Send events server-sideEach tracked conversion is forwarded to the Events API as the TikTok event you mapped it to, with the ttclid attached.
- Pull spend into reportsA report-sync connection with your advertiser ID brings campaign and ad spend, impressions, clicks and conversions into AffClix — hourly by default.
What the TikTok Ads integration covers
Events API delivery
Conversions reach TikTok from the server, even when the browser pixel does not fire.
ttclid matching
The TikTok click ID is sent with each event so TikTok can attribute it to the ad.
Event mapping
Map AffClix events to TikTok events such as SubmitForm, CompletePayment or CompleteRegistration.
Campaign-level destinations
Send one campaign's conversions to its own pixel, or route every campaign to one.
Spend sync
Ad-level spend, impressions, clicks and conversions arrive in AffClix for ROI reporting.
Delivery logs and health checks
Every event sent is logged with TikTok's response, and credentials are checked on a schedule.
Conversions API destinations are included on every AffClix plan, including Free. Compare plans →
Who connects TikTok Ads
Media buyers on TikTok
Give TikTok's optimisation the post-click conversions its pixel misses.
App and ecommerce advertisers
Report purchases and registrations that complete after the TikTok session ends.
Agencies
Report TikTok spend next to affiliate-tracked revenue for each client.
Frequently asked questions
What is the TikTok Events API?
TikTok's server-to-server interface for sending conversion events. It works alongside or instead of the TikTok pixel, so conversions still reach TikTok when the pixel is blocked or the conversion happens later.
How does AffClix match conversions to TikTok ads?
By the ttclid TikTok appends to the ad click, which AffClix stores on the click and sends with the event.
Which events can I send?
Any AffClix event you map to a TikTok event; events you do not map are not sent.
Can AffClix show TikTok spend next to revenue?
Yes. A report-sync connection pulls campaign and ad spend, impressions, clicks and conversions into AffClix.
Which plan includes the Events API?
Conversions API destinations, including the TikTok Events API, are included on every plan.
Related features
Move from your current platform in 48 hours — we do the work
Nobody stays on your current platform because it is the best tool. They stay because moving offers, affiliates, postbacks and history sounds like a fortnight of pain. It is not, and you do not have to do it yourself.
- 1A 30-minute audit callWe look at your current setup together and tell you honestly whether switching is worth it for you.
- 2We import everythingOffers, affiliates, payout terms and historical stats — moved by us, not by you.
- 3Postbacks and macros mappedWe rebuild your postback URLs and traffic-source macros and hand them back for approval.
- 4A week running both in parallelBoth platforms live at once, numbers compared side by side. You switch only when they match.
- 5Cutover and 30 days of supportTracking domain moves across, and a named person stays with you for the first month.
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