Blog e Insights

Estrategias de Marketing de Afiliados, Guías de Rastreo e Insights de Prevención de Fraude

Guías detalladas sobre rastreo S2S, modelos de atribución, prevención de fraude en clics, gestión de editores y crecimiento de marketing de rendimiento.

⭐ Destacado
Alex KimAlex Kim

Software de seguimiento de afiliados: guía completa del comprador (2026)

Choosing an affiliate seguimiento platform is a multi-year commitment. This guide covers the evaluation criteria that matter — seguimiento methods, fraude protection, pago automation, informes depth, and total coste of ownership.

Guía
Affclix TeamAffclix Team

Cómo encontrar afiliados: 9 lugares para captar socios (y cómo evaluarlos)

Where good affiliates actually come from — your own customers, competitors' partners, content sites, creators, marketplaces and more — plus how to vet them before they coste you money.

Guía
Affclix TeamAffclix Team

Acuerdo de afiliación: las 14 cláusulas que todo programa necesita (plantilla gratuita)

A clause-by-clause walk through an programa de afiliados agreement — commission, attribution, review periods, reversals, promotional reglas, datos protection and termination — and the mistakes that cause disputes.

Seguimiento
Affclix TeamAffclix Team

Parámetros UTM para enlaces de afiliados: etiqueta el tráfico de socios sin romper la atribución

UTMs tell your analytics where affiliate traffic came from; your tracker decides who gets paid. Cómo tag affiliate links, where the UTMs belong, a naming convention, and the places UTMs break.

Tutorial
Affclix TeamAffclix Team

Cómo integrar tus ofertas de MaxBounty con Affclix (enlace de seguimiento + postback)

Run MaxBounty campañas through your own Affclix tracker: pass the Affclix clic ID in s2, fire MaxBounty's postback back with #S2#, and every lead is credited to the affiliate who sent it.

Novedades del producto
Affclix TeamAffclix Team

Introducing the Affclix Launch Plan: S2S Tracking, Mobile Attribution and Fraud Detection from $49/Month

Launch is the first paid Affclix plan: 300,000 clics and 7,500 conversións a month, unlimited affiliates and campañas, and mobile attribution and clic-fraude detection included — $49/month, or $39/month billed annually.

Analítica
Affclix TeamAffclix Team

¿Qué es el EPC en marketing de afiliación? Fórmula, ejemplos y cómo aumentarlo

EPC is the one number that tells an affiliate whether a clic is worth buying. The formula, worked examples for CPA and RevShare offers, the ways it misleads, and what actually raises it.

Industria
Affclix TeamAffclix Team

iGaming Affiliate Commissions Explained: CPA, RevShare (NGR vs GGR), Hybrid Deals and Negative Carryover

How casino and sportsbook affiliates actually get paid: what qualifies an FTD for CPA, how NGR and GGR differ, how hybrid deals work, and why negative carryover changes what a RevShare deal is worth.

Seguridad
Alex KimAlex Kim

Autenticación de dos factores en AffClix: ventajas, configuración y recuperación de la cuenta

Por qué 2FA protects your affiliate cuenta, how to enable it in two minutes, how to log in with a code, and exactly how to recover access if you lose your authenticator app.

Seguimiento
Alex KimAlex Kim

Atribución móvil para redes de afiliados: cómo trabajan juntos los MMP y los trackers

App installs are attributed by MMPs, but affiliates are paid by trackers — and the postback pipeline between them is where mobile campañas succeed or quietly leak ingresos. The complete architecture, explained.

Tutorial
Dev TeamDev Team

Integración de postbacks de AppsFlyer para seguimiento de afiliados: guía de configuración

Configure AppsFlyer to send install and in-app event postbacks to your affiliate tracker — attribution link macros, Dev Key configuración, HMAC signature verification, organic filtering, and the mistakes that break attribution.

Tutorial
Dev TeamDev Team

Integración de callbacks S2S de Adjust: guía completa de configuración

Map Adjust's campaña structure to your affiliate hierarchy, configure install and event callbacks, secure them with a callback secret, and reconcile Adjust numbers with your tracker — end to end.

Tutorial
Dev TeamDev Team

Integración de webhooks de Branch para seguimiento de afiliados: guía de configuración

Branch attributes through deep links and reports through JSON webhooks — a different shape from every other MMP. Cómo map its analytics tags to your affiliate hierarchy, parse the nested payload, and secure the pipeline.